How To Increase Your Productivity and Generate More Content

The cycle of productivity

Each of us has an internal productivity system, which works for content as for everything else. Sometimes, we can work for hours without taking any pauses and without feeling exhausted. But there are moments in which even working for a couple of minutes stresses us.

What is seasonal productiveness?

If you want to understand these internal cycles, think of your productivity as the sequence of seasons.

Spring — The season of experimentation

Spring is the season in which to start new projects or improve old ones. Outdated ideas are reborn and reshaped under other semblances, and you feel the strong drive of passion igniting your productivity.

Traits:

Medium productivity and a medium interest in exciting ideas.

What to do:

  • Give yourself time, and try to adapt your content step by step.
  • Use this period to experience as much as possible. Practice different styles or crafting techniques to diversify your content, then extract one central concept you like about each of them.
  • Plan your next moves, so you will be ready when summer arrives.

What to avoid:

  • Don’t rush into anything or try too many things at a time. If you do, you won’t recognize which technique improved the final result the most.

Summer — The season of perfectionism

Summer is the season where your productivity rises, so you can produce a lot of content in a short amount of time. You found something you loved creating, and you fell in love with the process. So you stop consuming other ideas and work exclusively on yours.

Traits:

High productivity, but low amount of new ideas.

What to do:

  • Exploit this season to create a database of content that you can use when winter arrives.
  • Even if you feel unstoppable, plan your breaks with the same attention you plan your content.
  • Find your perfect productivity system, but make sure to make it customizable and controllable to spot possible exhaustion.

What to avoid:

  • Don’t break your schedule. If you should relax, but you feel bored, don’t use content creation as an escape. You need to avoid burnout as much as possible, or your internal system will collapse.
  • Don’t stop studying other ideas, or you will fossilize on the same concepts, and your content will become multiple copies of the same topic.

Autumn — The season of doubt

Summer is a great moment to increase your productivity and generate more content. But the more you create, the harder you try to reach perfection, which is impossible. This triggers a counter-reaction in your brain, and you start doubting your craft.

Traits:

Medium productivity, but an increased interest in new ideas.

What to do:

  • Use strict schedules and techniques that help you to produce content even when you feel like procrastinating. For example, you could try the power hour or motivation enforcers.

What to avoid:

  • Don’t use content from your reserve yet or, if you do, make sure to replace that content as soon as possible. If you skip producing content already, you won’t be able to survive winter.

Winter — The season of crisis

Winter is the necessary pause our body needs after producing that much content. You squeezed all the creative juice from your brain, so you need to take some time to make it refill now.

Traits:

Low productivity, but the highest interest in new ideas.

What to do:

  • Take this time to relax and prepare yourself for the next season.
  • Consume as many ideas as possible, and keep an idea journal, so you can note every unique concept that caught your attention.
  • Use techniques that improve your creativity, such as flashcards or boredom techniques.

What to avoid:

  • Don’t beat yourself up if you cannot produce something you like. You can use the content you previously created to remain relevant to your public.
  • If you don’t have any reserves of content, don’t panic. Just announce to your followers that you are taking a break. They will understand.

Final Thoughts

Seasonal productiveness is a model that explains the cycle your body follows when you are producing content. But this system has nothing to do with external seasons.

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